Date Sunday May 20, 2012
Hi there…
The reason I got into writing, creating and marketing my VERY OWN information products was so:
By making a TRUE DIFFERENCE to the lives of others I have…
The complete FREEDOM to live my life my way
The MONEY to be able to care for my family and still enjoy places, people, possessions
The TIME to be, do and have – anything
Living 'on purpose', helping others and getting rightfully and justly rewarded – that's the life isn't it?
It's true…
When I talk to our fellow coaches and consultants - they finally realise just how much money they failed to earn by not sharing their authentic message through their very own books and CDs and DVDS. Sadly - it's over £50,000 every year thrown away!
How much might it have cost you?
The solution is…
Join me for three days in March at the beautiful Highgate House Hotel in Northamptonshire W.Midlands – just 20 minutesfrom the M1 Motorway - where I share with you – how you too can enjoy the ‘wealthy-way’ making other people happy and successful too
Here's what you discover:
As the UK's most prolific information product creator and with over 100 CD and 100 DVD programmes, 3 books and numerous booklets written and published – I show you these proven real-world methods and ideas:
The 10 to The Power of 10 System for you to write ANYTHING! So simple – so easy (once you know how to do it) – and you will
The Magic Formula – how you get your fee rate - without objections! (Using this I sold a personalised modular programme for £250,000) Just imagine no more price objections – whew!
If you've ever struggled to get the right fee for the true value you deliver – then The Magic Formula will solve your dilemma forever!
2 List Building Sources – even if you're starting from scratch. I use these to build my list!
Writer's Block! No such thing! These two words, one 2 letters, one of 7 and you'll be writing like a pro!
The W.I.S.C.D.A.R System– how you craft persuasive, powerful, passionate copy – for your website, emails and even your products so your conversion rates go through the roof!
How avoid the 19 Common Mistakes – which ruin your audio and DVD programmes. Even known presenters are unknowingly making some of these silly mistakes
Peter's product creation workshop quite simply removes any excuses you are making to yourself for failing to make money from products. Those new to product creation need not fear - as no experience is necessary. He shares both the knowledge you need and gives you the tools to get started. More experienced marketers will not be disappointed. Just one of his tried and tested tips could save you years of experimentation and frustration, not to mention many times the ticket price. If you are serious about making money from products, you need to attend.Pete Bennett
Creating your Avatar – the picture of your ideal customer. Once you have this – then writing, marketing, communicating moves to a whole new level of connection and rapport. People buy from people they connect with.
How and where to Publish Your Books– one at a time or in the 1000s
How and where to have your audio/DVD programmes duplicated and shipped – including an introduction to a source I’ve used for 15 years.
If you like the idea of creating your own DVDs – how to set up and use green-screen and lighting at prices that won't break the bank!
Email Marketing – including the time-tested templates for high conversions and money-making success. These have been 10 years in the making and 1000s of tests. – I know they're just awesome!
I was very skeptical that I was capable of making and marketing my own products. It seemed too daunting, overwhelming and mission impossible. The information, strategies, exercises and Peterisms have turned it into a "I can't wait too and don't stop me now I'm having such a good time. Marcia Gladwin
Creating attracting titles for all your products. I know you knowthe title is one of the major factors of success in the information marketing business. Just look at Cindy Cushman selling 1,000,000 copies of her book: "Everything Men Know About Women" and every page – was blank!
The 7 Factors of Your Personal Brand – when you get these right – clients and business flows towards you
Recording and Editing techniques – and equipment and software details. This takes away all the hassle of getting started.
Developing the back end of your business – the real profit is with repeat customers and clients – true?
How to use surveys – to discover what your customers truly want to buy from you. Including the 2 Question Technique to boost your survey results and subsequent sales
An excellent course packed to bursting with useful strategies, hints and tips. If you're serious about making money from creating your own products then you should definitely attend this practical down-to-earth course. Helen Leach
Three Top Guest Speakers
Guest Speaker #1:
Lee Gilbert (The Serious Players’ Webmaster) shows you and me just how to avoid the deadly mistakes most people unfortunately make on their sites. Nowyou make more money, get higher conversions from your pages – makes the web work for you!
Guest Speaker #2:
Pete Bennett – Pete has 6,000+ Twitter accounts and shows you just how to maximise the impact of social media – and make it make money (and establish greater credibility for you in your market place)
Guest Speaker #3:
Michael Tipper – Michael came 2nd in the World Memory Championships and explains how you and I use the
power of our minds to generate all the products we need!
You easily release your creative juices and get them flowing freely
Oh by the way:
This is NOT a pitch-fest. There’s no selling from stage, no products to buy. I’ll give you details of how you might want to be more connected with me – but that’s it. Come and join me in March
First hour alone was worth the course and every other hour was at least as good. Thanks a million Peter and team. Mark Bristow
BONUSES
Of course some bonuses for you too:
Just 6 of them to help you build your business and your freedom lifestyle:
Bonus #1: Value £247
3 Modules of my best-selling programme: The Accelerated Business Growth System. I want you to have these for two reasons:
The modules are:
Bonus #2: Value at least £1,000
The Three Golden Questions Report:
This has taken me 12 years to collate – you discover:
I've had a great time, learning how to take my ideas to market. The course was ver precise and informative. I feel it represents great value the money thank you. Paul Ribbons
Bonus #3: Value at least £2,500
ALL the templates for your: emails, websites, order forms and sales letters
39 years experience in marketing and business has gone into creating these templates. They are the ones I use in my own business. 100s of £1000s of in direct marketing costs and learning – to discover what works and what doesn’t!
Now you know precisely what to do –and how to do it – to market your very own information products for either lead generation and passive income.
Bonus #4: Value at least £500
The Upsell/Downsell map and how to use it on your own website to ethically gainmaximum conversions and profits – from every visitor
Bonus #5: Value at least £1,000
This is special. The major idea I show my personal clients is an system I developed 29 years ago called; The Magic Matrix – you use this to substantially increase profits – whilst helping your clients to be more successful. There are 23 Ways to use The Magic Matrix and this special report gives you all of them!
Bonus #6: Value at least £300
The Special Webmaster’s Report – how to maximise the returns from your website and capitalise on social media marketing – essential!
You know just how important your socials media presence is – don’t you? Now you can take your reach and influence to the next level!
Total Value of Your Bonuses
£5,547.00
EXTRA BONUS
Prize Draw Ticket – winning worth £2,500
When you book your ticket to come to The Product Creation GOLDMINE Workshop –your name is automatically entered into a Prize Draw. The winner gets to come to my home in Leamington Spa (or meet by phone – it’s your choice) where I’ll help you with your business strategy and tactics – and show you just how I made millions in this business - for a whole hour. The winner also gets an hour with Lee Gilbert to discuss their website and maximise its conversions and results
Now if you want:
And…
THEN…
Here’s what to do now:
Mouse over to your ticket-booking page now
When I ran the original 2-day (not 3 days as it is now) Product Creation workshop people paid £2,000 plus vat each to attend. Since then the tickets have been sold at £1295 plus vat and NOW
Your ticket is ONLY £593 plus vat for the whole event and includes, teas, coffees, and lunches on all 3 days, workbook and gifts! If you have a colleague you’d like to bring with you their ticket is discounted to only £395 plus vat
If you wish to join me and the other attendees for dinner on the Friday and Saturday nights there’s a special ‘meal-deal’ at only £27 per night – and I buy the drinks!
We have 3 days jam-packed with content and fun – with a serious intent.
Important Note:
If this type of workshop had been available when I started out 20 years ago in this business I’d have been thinking to myself:
*I just have to go to find out how to do this
*I don’t want to miss this opportunity
*For just £593 – where do I sign!
If you’re at all like me – then mouse here and book your place right now
Go on then

Peter Thomson
“The UK’s Most Prolific Information Product Creator”
Nightingale Conant’s Leading UK Author
PS: Come and join me – discover how to make a positive impact to more people’s lives and:
Make more money more easily more often –and still have time to play!
This is what life is all about – true?
And Avoid any more years of throwing away at last £50,000!
PPS: If you’d like to see what other people say about my product creation events here’s just some of them:
What other attendees say:
I now know that I can create and sell product, and make money from it. Simon Davies
This programme is packed with fantastic ideas inspiring my imagination to produce more and more inspiring products.Michael Snuggs
There was so much information, help, tips and great details which was shared. It excelled beyond my expectations. I have all the resources I need!Vanessa Barker
Peter is a master of his craft, a true communicator and an inspiration. Steve had some powerful thoughts to convey, an excellent rapport builder!Carl Jarvis
Making the decision to invest considerable time and money on this weekend workshop has been one of the best investments I’ve ever made. I highly recommended it.Carl Jarvis
Peter is Nightingale Conant’s leading UK author – we even export his programmes to the States. Our customers really love his ‘down to earth and practical style’ and more importantly, he is a true friend of mine. I’ve watched him research, test and polish his ideas to constantly add value. It’s an amazing process to see.I even have members of staff who say they could listen to Peter all day (and still stay awake!) So why would I be telling you this?
His ideas are just so powerful, inspiring and positive
He always adds massive value
He is genuinely focused on your successDavid Hughes Managing Director Nightingale Conant UK
You’ve raised the bar for me with the quantity and quality of 1st class practical information – This was my first experience of Peter Thomson’s organisation – It won’t be my lastJohn Wigham
Thoroughly enjoyable, hugely informative.Tina Parnell
It’s given me the confidence to be creative again. Practical, no nonsense information delivered with humour from a place of a wealth of experience. Many thanksJacky Leonard
“A lifetime of experience was jam packed into this – my brain was almost overloaded. I left brimming with ideas and I promised myself that I would achieve success – within the year.”
Bernie Wales
I knew I would learn a lot and get a lot of valuable information from the workshop, but I wasn’t prepared for how confident and excited I would be feeling about creating the content for my product. The process Peter took us through for generating content really does make it so simple to do, and I know now I’ll be creating foreverAndy Edwards
Before coming on this workshop I knew that I wanted to create products, but wasn’t sure how to go about it. Now I have the confidence to create unlimited material that’s good quality. And a full road map on how to put that into products and successfully market it.Tanya Smith
Thank you for reminding me of what I’d forgotten and for infusing me with new ideas. You’re never too old to learn something new.Duncan Tift
It really opened to my eyes the possibilities of marketing your product! Not something I have understood before although utilising my skill but giving away for very little return!Sally Lawson
I thought I was commercial…until I met Peter There are a handful of people in my life who have been a positive influence. Peter has been and still is one of those people.In the 7 years I have known Peter I moved from being a practising accountant to a professional speaker and trainer. When I started I used to charge a fee ,which didn’t reach 4 figures. With Peter’s help, coaching, cajoling and even pushing that figure now have a 4 in front of it.Peter inspires you to be the best you can be at a price, which is sensible. He shows you it is all about value to the client not the hourly rate or what you think it worth.When Peter says, “Your fee is too low” …listen to him and then take action. It is only your self-imposed limiting beliefs that stop you being paid what you are truly worth. Will Kintish, UK leading authority on networking skills
An excellent course packed full of practical ideas that will teach anyone to create, produce and sell info products successfully. Sanjay Shah
Whether you want to find your creativity, or implement it, this course is for you! Tons of information, practical experience and proven tried and tested systems. This is excellent stuff you cannot fail to make money with.Billy Harvey
As a real novice in this area, I did think this workshop might be over my head. I couldn’t have been more wrong. Peter made it simple, gave great advice, the stories painted such a picture that I believe I can really do this. It turns out it’s not as hard as it looks. The templates make it easy to take away and you know exactly what you have to do, not just theory. Excellent.Barbara Tift
Brilliant – Putting ideas into an actionable template. Lots of fun and really good content throughout the whole course. If I can’t be successful in product development after this – I don’t know what would work. This is great! I now have the power to be successful (and expertise)Wendy Howard
Just 8 ideas which will make me an extra £500 would have paid for this twice over. As it turned out I learned at least 20 ideas that will make that every month forever. Genius.Dave Shillito
The best that is in me can now come out!Brian Gibb
Great seminarColin Needham
As a real novice in this area, I did think this workshop might be over my head. I couldn’t have been more wrong. Peter made it simple, gave great advice, the stories painted such a picture that I believe I can really do this. It turns out it’s not as hard as it looks. The templates make it easy to take away and you know exactly what you have to do, not just theory. Excellent.Barbara Tift
The workshop has reignited my passion to succeed. I am more determined and confident than ever that I have developed an amazing product ready to market. Now I have the tools to market using Peter’s proven “template” for success.Simon Teague
This has been a turning point for me. Packed with valuable and relevant detail and delivered with sincerity and generosity. Everyone would benefit from attending.Marusja Harasymiw
Peter has helped me focus so much on what I already know but wasn’t applying. I’ve come away with great clarity of thought for putting this into practice rapidly.Susie Heath
Wow! What a whirlwind of mind blowing information that is sure to make a dramatic difference to my business. Peter captivates his audience and is a genius at what he does. I would recommend anyone to experience what I have; thank you Peter. Audrey Spearing
I expected a good course but it was better than that. Peter demolished my blocks and excuses. I know I can make it happen now. Michael V C
Lots of valuable information to take me to the next level and as importantly the other people I met and the new partnerships created as a result of this weekend – the best is yet to come.Masha Malka
Excellent course; thoroughly enjoyable, learnt so much. Chris Webb
Peter’s knowledge, passion and commitment to the mastery of his trade are beyond any other self-help leader I’ve come across to date. The training is priceless. Peter is an extraordinarily generous man with his time and knowledge and his willingness to help others.Karl Dawson
Warm approachable team helped me to ‘buzz’ with ideas. It felt good to be so creative. Thank you.Rebeka Roberts
Great workshop! Thank you.Bernadene Canning
Practical ideas that will get you started today!David Knowles Leak
Excellent course – I believe Peter has all the tools you need to multiply the profits of your business so much – and even more.Steven McGeown
Awesome!John Canning
Peter and the team deliver – fact! This is a truly inspirational experience.Martin Cornes
As a guest of my husband I found the workshop very inspiring and could see the impact it had on those around me. I would recommend it without hesitation.Heather Cornes
As ever thought-provoking, exciting, energising giving me the fuel to fire the energy to take my business to the next level. Thanks for the weekend it was awesome.Doug Green
The energy, enthusiasm and the sheer generosity of Peter and his team demonstrated during the two days was awesome!Lorne Mitchell
The course was organised and professional. It took me out of my comfort zone which has put different areas of my life into perspective.Susie Mitchell
If you need to learn about business and success you need to learn from the best. Peter is one of those people.Paul Thwaite
I feel the course is amazing value and covered more than I expected and would urge anyone to participate as I know it’s going to make a huge impact in my life and it will in yours. Many thanks again Peter.Ben Davidson
Loads of information that will be extremely useful. Peter is an inspiration but full of humility. We were made to feel that our success is very important Peter and his team. I would recommend this course only to proactive people that need guidance. Dale S
Excellent! Stuck for words – how ironic but – thank you.Chris Williams
I’m glad I took up the offer to attend this two-day workshop. It is amazing and incredible what I’ve learnt. I also met some dedicated delegates and I promise that I will use my experience here is a turning point in my life and change the direction of my life for the good and the better and the best thank you.Fatima Nuzhath
The energy, enthusiasm and the sheer generosity of Peter and his team demonstrated during the two days was awesome!Lorne Mitchell
A great weekend full of ideas which will help my business in many more ways than I thought possible. Peter has a lovely relaxed style which makes listening to him a real pleasure.Simon Rollings
This course was so very worthwhile. Fantastic and practical and useful information. I invested time and money and was repaid in multiples. Lovely people professionally presented. Thank you.Moira O’Reilly
I came with a great idea in chaotic fashion and I’m leaving with a great idea with the system, structure and the tools to put it all together and be successful.Robert Djemil
The course was totally absorbing; full of humour, energy, wisdom and practical ways of achieving a successful information business. All the components were covered in the course. The backup staff and Peter were brilliant and friends were made.Peter Cale
Thanks Peter for a fantastic weekend. Your passion, integrity and great practical ideas are superb. Great to learn from someone who walks the talk.Mark B
Why spend years working this out for yourself when Peter can show you the way.Mark Nugent
I came without a product. I left knowing that (in fact) I had an incredible one and how to make it successful. Peter is simply awesome.James Wright
A great course and real value for money.John Holman
Peter is the phenomenon I have waited my whole life to meet. His learning for life is the greatest gift I could ever give my future success.Marie O’Riordan
Brilliant. I wish I had known about this information years ago. I believe my income could be 10 times what it is now.Val Plummer
I attended one event where Peter was speaking and this follow up workshop as a result of purchasing the Product Creation Workshop Home Study Course. I have learnt more from him than I did from college or training courses. His generosity, over delivery and abundance mentality is a testament to his prosperity. Thank youNoreen Makosewe
Peter sets you free from pre conceived ideas and beliefsNorman Plummer
Peter’s training is practical, down to earth and simple to implement. Added to that, Peter’s style is like being in your own stand-up show all day! Thank you again – always massive value.Diana Barden
Peter creates a comfortable workshop which is relaxed and involving and light bulb invoking all at the same time – a model session. Very enjoyable.Roy MacMillan
Great day – full of how and what hints you need to bring your product to marketMike Burge
Thank you so much, it’s been very insightful. I will recommend you to anyone relevant. I feel able to go away and go for it now.Beverley Carson
Peter is an excellent fun teacher who lives what he shares. Living proof of what is possible. Thank youJoe Best
Peter is fun, ecstatic, amazing at helping us realise our unique selves and helping us implement our ideas. Thank youSharon Holdstock
Peter is one of the most eloquent, persuasive and thought provoking communicators that we’ve had the privilege to work with at Nightingale-Conant.
Not only does Peter show you new and different ways of thinking about success, but he delivers his ideas in “ready-made” practical form—making it easy for our customers to apply in their lives right away. Our best-selling program with Peter, The Best-Kept Secrets of the World’s Great Communicators, has received top “customer satisfaction” ratings from our clients.
Our all-new program with Peter, The Best-Kept Secrets of the World’s Great Achievers, is like a “modern day Think and Grow Rich” and has been anticipated for months.
Dan Strutzel – Vice President Publishing Nightingale Conant USA
Book you place right now – see you there
P O Box 4444 Leamington Spa Warwickshire UK CV32 6ZD
Tel: 0044 (0) 1926 339901 Fax: 0044 (0) 1926 339139
Email: info@peterthomson.com
© Peter Thomson Leamington Spa 2012